5616 x 3744 px | 47,5 x 31,7 cm | 18,7 x 12,5 inches | 300dpi
Aufnahmedatum:
17. August 2023
Ort:
Farnborough International Expo Centre, Farnborough,
Weitere Informationen:
Gumball 3000 is an aspirational lifestyle brand known for the annual Gumball 3000 Rally, an international celebrity motor rally that takes place on public roads. The brand was founded in 1999 by British entrepreneur Maximillion Cooper, [1] with his vision to combine cars, music, fashion and popular culture.[2] Since its establishment, the rally has featured a number of notable drivers, such as Lewis Hamilton, deadmau5, David Hasselhoff, Xzibit, Usher, Tony Hawk, French Montana and members of Jackass. The rally changes the start and finishing point every year, with some rallies requiring travel by air to make the start and finish points. The rally is not a race or competition, however a Gumball Awards party is hosted at the end of each rally that features a number of award categories including Best Car, Best Wrap, Style, Rookie, 'Against All Odds', Ambassador and Best Team.[13] The headline award for each event is the Spirit of Gumball Award, which is awarded to the team that 'truly embodies the character, personality, passion and determination of the brand from flag drop to the finish line'.[14] Winners of the Spirit of Gumball receive a one-off trophy custom designed by Asprey London, as well as a custom gumball machine and Spirit of Gumball Championship Rings designed by London jewellery designer Bobby White.[15] Gumball 3000 rallies are free to attend for spectators, causing large crowd attendance at each location the rally passes through