Pittsburgh, Pennsylvania, USA, 16. September 1992 Elizabeth Taylor und Ehemann Larry Fortensky machen einen Auftritt bei Kaufmans Kaufhaus "White Diamonds" Parfüm zu fördern. Wenn Elizabeth Taylor ihre erste Duft, Elizabeth Taylor Passion, auf den Markt vorstellen nicht mehr als 20 Jahren sogar sie den süßen Duft des Erfolgs bringen ihr Parfum-Imperium. Als Fans der internationalen Superstar und HIV/AIDS Aktivist trauern, die berühmte Schauspielerin lässt auch hinter einem anderen Vermächtnis: sie ebnete den Weg für Stars, ihren Ruhm in Gewinn über indossierten Düfte zu übersetzen. Bildnachweis: Mark Reinstein

• Bildanbieter: mark reinstein / Alamy Stock Foto
• Bild-ID: FRXP4R
• Dateigröße: 65,3 MB (2,2 MB Komprimierter Download)
• Freigaben (Releases): Model - nein | Eigentum - nein
• Format: 3946 x 5782 px | 33,4 x 49 cm | 13,2 x 19,3 inches | 300dpi
• Aufnahmedatum: 16. September 1992
• Ort: Kaufmans Department Store, Pittsburgh, Pennsylvania, USA,

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Dieses Bild kann kleinere Mängel aufweisen, da es sich um ein historisches Bild oder ein Reportagebild handel

Pittsburgh, Pennsylvania. 9-16-1992 Elizabeth Taylor and husband Larry Fortensky make an appearance at Kaufmans Department Store promoting "White Diamonds" perfume. When Elizabeth Taylor launched her first fragrance, Elizabeth Taylor's Passion, more than 20 years ago, even she didn't imagine the sweet smell of success her perfume empire would bring. As fans mourn the international superstar and HIV/AIDS activist, the iconic actress also leaves behind another legacy: She paved the way for stars to translate their fame into profit via endorsed scents. Successful celebrity fragrance lines weren't at all plentiful in 1987 when a news conference was held for Taylor to announce her venture. The idea of her first perfume was met with a bit of skepticism and led The New York Times to ask, "Can Elizabeth Taylor's Passion compete with her friend Calvin Klein's Obsession?" Undergirded by a $10 million marketing campaign that capitalized on the actress's glamour, beauty and allure, the scent was also a reflection of the tastes of Taylor, who was actively involved in its development. "Passion is the ingredient in me that has made me who I am, " Taylor was quoted as saying. "It's my passion for life ... my passion for passion that has made me never give up." While Passion was successful, no one could anticipate the success that Elizabeth would have with its follow-up, White Diamonds. Elizabeth introduced White Diamonds in 1991, backed by a $20 million dollar media blitz, and a tour of high-end department stores in the United States and Canada. Since its inception, White Diamonds has remained on the list of top ten selling perfumes. By the year 2007, White Diamonds had made more than a billion dollars, earning the title of Òthe most successful celebrity fragrance of all time.Ó Credit: Mark Reinstein

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