Mitarbeiter willkommen Kunden am neuen IKEA home Einrichtungshaus in Daxing District, Beijing, China, 7. November 2013. Schwedische Wohnungseinrichtung
Staff members welcome customers at the new IKEA home furnishing store in Daxing district, Beijing, China, 7 November 2013. Swedish home furnishing giant IKEA opens its 14th store in China on Thursday (November 7 2013), accelerating the retail expansion in the worlds fastest growing economy. The new store, also the second in Beijing, will be one of four full-range standard IKEA stores in China. After providing furnishing solutions for people living in the north part of the city, now we open a store in the south part of the city to further fulfill our vision of creating a better everyday life for people, said Zhu Changlai, IKEA China retail manager. In 1998, IKEA opened its first store in Shanghai, and one year later a second store in Beijing. However, the furnishing company suspended expansion for five years and later opened a third location in Guangzhou in 2005. In 2010, the company boosted expansion in China with a speed of opening one or two stores a year. And during its 2013 fiscal year, which ended on August 31, IKEA opened three stores in Wuxi, Ningbo and Shanghai, marking its third location in the city, and also the biggest in Asia.
