. Floristen Review [microform]. Blumenzucht. Was für ein Vergnügen, zu denken, dass in den fünf Jahren, seit die nationale Werbung cam paign gestartet wurde bestanden haben, ihre Bedeutung hat nicht abgenommen, sondern zugenommen! Und während es seine Mission ausgeführt hat, ist es noch viel zu tun. Diejenigen, die sich in - möchten und haben seinen Weg gefolgt haben viel zu dankbar, vor allem, wenn wir wissen, dass die verschiedenen Hindernisse, die wir überwunden haben. Obwohl wir in unserer Entwicklung von floralen Werbung in der ganzen Nation vorangekommen sind, haben wir nicht mit dem Geist seiner nationalen Bedeutung gefangen. Wir haben Pro

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. Florists' review [microform]. Floriculture. WHAT a pleasure to think that in the five years that have passed since the national publicity cam- paign was started, its importance has not waned, but rather increased! And while it has performed its mission, it still has much to do. Those who are in- terested and have followed its path have much to be grateful for, particularly when we know the various obstacles we have overcome. Although we have progressed in our development of floral advertising throughout the nation, we have not caught up with the spirit of its national importance. We have permitted our- selves to be content with its past suc- cess, if the campaign can bo called suc- cessful, much to the astonishment of all concerned. Then, too, with the small amount yearly appropriated for a national cam- paign, much has been done and more can be done, provided we can interest new blood in the thought that by help- ing the cause they are merely helping themselves. We should have a larger appropriation to insure proper results for a business with as large a scope as the florists' industry, and the great- er the amount received, the better the return. Slogan Made Popular. All will agree that "Say It with Flowers" has been a byword through- out the civilized world since its incep- tion and will continue to be if we can maintain the proper dignity in its pres- entation to the public, which unques- tionably is in the interests of every member of the S. A. F. when you take into consideration the many branches of trade who would not "Say It with Flow- ers, " but who attempt to say it with candy, bricks, ink and what not. This becomes evident to the sincere and broad-minded florist who would en- deavor to redeem the one outstanding feature that has helped the sale of flowers mere than any other one cause and which stands in a class by itself, that of the national campaign. You have a committee which is at all times ready to receive suggestions for gen- e

Stockbilder mithilfe von Tags suchen

• bookcentury1900
• bookdecad
• booksubjectfloriculture
• bookyear1912