Chinesische fans Shop für Peripheriegeräte an einen konzessionierten Store der Japanischen Animation (Anime) Film Studio Studio Ghibli' in Shanghai, China, 1. Mai 20.
Chinese fans shop for peripheral products at a franchised store of Japanese animation (anime) film studio "Studio Ghibli" in Shanghai, China, 1 May 2016. China is driving a boom in Japanese animation sales, thanks to video-streaming services hungry for content, tighter controls on piracy, and fans like Gao Jiaqi. Ms. Gao, a 27-year-old cosmetician in Wenzhou, has watched Japanese animation, or anime, since she was a teenager. She favors classics such as the basketball-themed "Slam Dunk" and the adventure story "One Piece, " which follows a band of pirates as they hunt for treasure. "The style of Japanese animations is pretty and the plots are always full of imagination and out-of-box twists, " said Ms. Gao, who also engages in anime-themed costume play. Foreign sales of Japanese animation shows soared 79% last year over 2014, to nearly 34.9 billion yen ($296 million), according to the latest figures from the Association of Japanese Animations. The trade group said China accounted for more than half of that sales increase.